The MAGIC website provides authoritative geographic information about the natural environment from across government. The information covers rural, urban, coastal and marine environments across Great Britain. It is presented in an interactive map which can be explored using various mapping tools that are included. Natural England manages the service under the direction of a Steering Group who represent the MAGIC partnership organisations.
The Countryside Stewardship Agreement Management Areas (England) dataset has been updated to include the 2017 agreements. Countryside Stewardship (CS) provides financial incentives for land managers to look after their environment through activities such as conserving and restoring wildlife habitats, flood risk management and reducing widespread water pollution from agriculture. This data can be used alongside the data already existing in Magic to show where public funding is being used to achieve the new scheme objectives.
MAGIC was launched in 2002. Information covers rural, urban, coastal and marine environments across Great Britain. Presented in an interactive map which can be explored using various mapping tools.
More than 300 data layers are available on MAGIC. The MAGIC partnership organisations are Natural England, Defra, Environment Agency, Historic England, Forestry Commission and Marine Management Organisation.
MAGIC is a very popular website with 2,500 daily user sessions and 9 million maps generated each month across 8 themes, three different basemaps and three overview maps.